Specializing in plus-size fashion campaigns, concept development, and brand storytelling
Jazmyne Kodak | Creative Director & Visual Storyteller
I create bold, confident visual narratives that celebrate plus-size women. Through campaigns, editorial shoots, and concept-driven storytelling, I help brands bring their vision to life. Pretty Fat & Bold is my proven body of work — a portfolio of projects I’ve directed from concept to final visual execution.
Portfolio
Explore a curated selection of campaigns, photo shoots, and visual concepts from my work with Pretty Fat & Bold and other creative projects. Each piece showcases creative direction, styling, and storytelling.
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PFB of the week
PFB Confidence
PrettyFat&Bold’s clothes fit perfectly and make me feel confident every time I wear them. Stylish, comfortable, and empowering. Truly a game-changer!
Helena Smith
Creative DirectorPFB Confidence
From casual wear to special occasions, PrettyFat&Bold has pieces that fit every moment. The quality and comfort are unparalleled. I feel amazing!
Ava Thompson
DesignerPFB Confidence
As a busy mom, I need fashion that’s both stylish and comfortable. PrettyFat&Bold gives me both chic, flattering pieces that make me feel confident every day!
Diana Collins
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